The Swoosh, in need of a strategic reset on many fronts, has turned to two long-tenured former executives to devise and engineer a multi-faceted game plan for the brand that rebuilds its culture of innovation and position in the marketplace.

Holiday 2024 sales are tracking for a 2.5% to 3.5% increase, according to the latest forecast from the National Retail Federation, landing in the range of $979.5 to $989.0 billion on combined in-store and online results over 2023's $995.6 billion final top line.

The outdoor co-op is looking to monetize the value of its four distribution centers across the U.S. with triple-net sale-leaseback transactions, according to an ad for its Lebanon, TN facility on the commercial real estate site LoopNet.

KMD Brands announced that Brooke Farris has resigned as the surf brand's CEO after having spent 14 years at the company, including three of those heading up Rip Curl.

Binding maker Rottefella announced that Norway’s Oslo District Court ruled in its favor and against the Atomic and Salomon parent over patented binding designs.