You are invited to place an order now for Sporting Goods Industry Dynamics, the most comprehensive book ever published about the history and the drivers of the global sporting goods industry and market - while supplies last. The second and last volume of this limited-edition, print-only reference book came out at the end of May 2025.
Based on extensive research and interviews with many industry executives, this book will be a source of inspiration for you and any members of your board of directors and your management team to make the best possible decisions. It will be particularly useful for any newcomers to the sector.
Contents: The origins of sports – The development of sports participation and sport lifestyles – Market statistics – History and analysis of more than 60 key brands and retailers worldwide, including significant anecdotes – Best-performance in investments, financing, leadership, product development, sustainability, sourcing, price positioning, marketing and international distribution – Sales and profit maximization – Verticalization, diversification and specialization - Digital transformation – Consumer engagement – etc.
Looking at the past will help you to better navigate in a challenging and constantly evolving market environment, learning from success stories and avoiding mistakes that others have made. See the book’s website for a detailed summary of each volume:
More information on the book's website: www.sportsgoods-dynamics.com A 40-year industry veteran, Eugenio Di Maria, is the author and publisher of the book, which has been endorsed by us as well as the World Federation of the Sporting Goods Industry. | Sporting Goods Industry Dynamics is a fully indexed book divided into two nicely bound volumes published in a premium format, each with more than 200 pages of text, pictures and charts.
Barely covering production and shipment costs for the remaining stock, the price of the two-volume set has been reduced to 238 euros or US$273. The unit price goes down to 188 euros or $216 for any order of three or more copies. You can place your order by filling out the order form that appears after clicking on the button below.
|
