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Article Date: September 2024
Word Count: 429

Foot Locker Customer Prioritizes Discretionary Spending on Footwear


Despite a projected similar consumer environment in H2 where its typically younger and lower-income customer remains under pressure due to a handful of economic variables, Big Foot will maintain the gameplan it has formulated over the last two years under CEO Mary Dillon. Dillon told an audience at Goldman Sachs 31st Annual Global Retailing Conference that FL has a lot of levers in its control, which are just starting to scale now, including it’s our loyalty program, store refreshes and a mobile app set to launching in Q4.

 

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