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Article Date: June 2023
Word Count: 301

VF Corp. Turns to Tech for New CEO


Former Logitech International boss Bracken Darrell is the Vans and The North Face parent’s new chief, effective July 17, as VFC goes outside the sporting goods industry for a fresh outlook. Darrell succeeds Steve Rendle, who departed the company last year, and interim CEO Benno Dorer, who will remain a VF board member. Long-time board member Richard Carucci, who served as interim chair of the board during the seven-month-long executive search, will remain in that seat as permanent chairman.

 

Darrell helmed Logitech for a decade, turning around a struggling computer accessories company ... Log in to view full article.

 


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