The former 26-year Adidas executive will join Under Dog as EVP of brand strategy following the completion of UA’s acquisition of Unless Collective, the sustainable streetwear brand Liedtke launched several years ago. The transaction is expected to close later this week. He will report to president and CEO, Kevin Plank, and will oversee UA’s brand presence through category marketing, consumer intelligence, creative, marketing operations, loyalty, social media, sports marketing, and all strategy functions. Liedtke led ... Log in to view full article.