S2, Inc. (dba The Shoe Surgeon) denied the accusation that it’s infringing on The Eager Beavertons’ trademarks and trade dress with its customization business and fired back with a series of counterclaims. According to the 100 page filing, Nike asked the Shoe Surgeon to teach its own Jordan Brand division staff how to customize shoes in 2017, and have collaborated with the defendants on several projects over the last seven years, including a shoe for the latest Super Bowl. Too, Nike ... Log in to view full article.