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Article Date: March 2025
Word Count: 129

Rip Curl Gets New CEO


KMD Brands named 20-year Nike alum Ashley Reade as Rip Curl CEO, succeeding Brooke Farris who resigned from the top job in Oct. Reade was most recently as VP and general manager of Nike Pacific, where he reportedly grew the region to A$1 billion ($658 mm) in revenues. During his tenure with the Eager Beavertons, he ... Log in to view full article.

 


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