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Article Date: March 2026
Word Count: 185

Rapala VMC Hit by ForEx Headwinds


The Finnish fishing brand ended 2024 in the red, tallying a loss for the full year of €4.9 million ($5.5 mm) against a gain of €0.4 million, on sales that were up 3% to €227.5 million ($255.6 mm) against €220.9 million, 6% higher constant currency. The loss was driven by negative foreign exchange and a loss from discontinued manufacturing operations. North America grew by 10% (+14 CC) to €122.9 million ($138.0 mm), driven by consistent demand following two consecutive strong ice fishing seasons, which ... Log in to view full article.

 


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