Puma Shifts to Google Cloud
The Big Cat inked an agreement with Google that will see it deploy the search engine’s Cloud’s data, analytics, and AI solutions aimed at improving efficiency and personalization of its online retail experience. The deal will pave the way for innovations such as generative AI shopping assistants, virtual try-ons, and AI-driven loyalty programs. Over the course of the multiyear agreement, ... Log in to view full article.
