Outdoor retail sales increased 1% last year, lapping a 3% decline in 2023 and totaling $28 billion, according to the Outdoor Industry Association’s latest Outdoor Retail Sales Trend Report, with casual consumers driving growth, signaling a shift in purchasing behavior and demand. Outdoor sales spiked significantly during the pandemic and total sales were up 26% last year compared to 2020, but the boom crested in 2022. Casual outdoor consumers are prioritizing versatile gear, higher-value footwear, and sustainable accessories, like tote bags, over technical equipment

Apparel sales stayed flat $15.7 billion, though units ... Log in to view full article.