Preview - Please log in to view full article.

Article Date: April 2025
Word Count: 100

Oiselle Gets a New Owner


The women’s running apparel brand is now women-owned after an unspecified investment from runner Margo Cramer. Oiselle appointed Arielle Knutson as CEO in 2023, and under her leadership, the brand has seen significant gains in its membership-focused programs. Last year, the ... Log in to view full article.

 


Already a subscriber?

User Name:

Password:


Not yet a subscriber?

Try SGI for a month FREE. You’ll get our daily news feed, weekly newsletter, and access to the last two months of SGI articles.

Start a new subscription to SGI, or order any of our other products.