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Article Date: June 2024
Word Count: 1106

Nike Cuts FY25 Guidance, Plans Pullback in Lifestyle


Expanding margins and reduced spending combined to boost the Eager Beavertons’ profits 45% in the final fiscal quarter ended May 30 to $1,500 million from $1,031 million, while revenues came in lower than expected, inching down 2% to $12,606 million from $12,825 million. Sales would have been flat constant currency. Nike Direct revenues fell 8% (-7% CC) to $5.1 billion, including a -2% store comp and a 10% drop in Nike brand digital sales. Wholesale revenues improved 5% (+8% CC) to $7.1 ... Log in to view full article.

 


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