Bankrupt University of Michigan athletics’ official merchandise retailer Heritage Collegiate Apparel, Inc., doing business as The M-Den, named Lids Holdings as stalking horse bidder, agreeing to pay around $4.3 million for the bankrupt retailer’s assets. Initially, Lids just wanted the inventory and intellectual property including the “M Den” name, but an expedited sale is crucial because the University of ... Log in to view full article.