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Article Date: October 2024
Word Count: 383

Li Ning Creates International Joint Venture


The Chinese sportswear giant continued to struggle in its home market in the third quarter and has turned its aspirations outside the PRC by creating a joint venture in the British Virgin Islands with Hong Kong-based venture capital firm HongShan. The new entity will leverage HongShan's transnational resources and business experience to accelerate the development of the Li Ning brand in foreign markets. A Hong Kong Stock Exchange filing specifically calls out expansion in countries involved in the Chinese government’s Belt and Road Initiative as part of its long-term development strategy. ... Log in to view full article.

 


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