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Article Date: March 2026
Word Count: 300

Kohl’s Focuses on Private Label as Customers Struggle


The mass-market retailer said footwear sales were a drag in the fiscal fourth quarter ended Jan. 31, with sneakers and boots both underperforming, though dress and casual styles sold better. Unfortunately, KSS’ customer base is mostly on the lower leg of the “K” shaped economy, and has been disproportionately pressured by inflation and other macro factors. Kohl’s national brands that include Nike, Adidas, Columbia, Skechers, and Under Armour didn’t get so much as a mention. On the apparel front, the news also focused on KSS’ private-label brands, with plans to expand ... Log in to view full article.

 


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