Hydroflask Pulls Down HELE Sales as Tariffs Loom
Helen of Troy’s Home & Outdoor segment, which includes Hydroflask and Osprey packs as well as the Oxo kitchen brand, contracted 2% to $219.8 million for the fourth quarter ended Feb. 28, as lower insulated beverageware sales were partially offset by growth in packs and home. Osprey saw strong international and DTC results in the quarter, helping offset continued softness in the U.S. technical pack category. Domestically, the brand still holds the no. 1 market share spot by more than 2X over the next national brand and has picked up share ... Log in to view full article.