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Article Date: July 2025
Word Count: 239

Fenix Outdoor’s Brand Sales Improve in Q2


Revenue from the wholesale branded segment, home to Fjallraven, Royal Robbins, and other brands, was up 16% to €40.5 million ($47.4 mm) for the second quarter, attributed to the addition of Fjallraven’s wholesale operations in North American along with the March acquisition of Devold, a Norwegian outdoor wool apparel manufacturer. By region, Americas sales increased 9% to €16.5 million ($19.3 mm), while the home market in Sweden improved 14% to €1.6 million and the key German market saw 6% growth to €10.4 million.

 

Direct-to-consumer was down in the quarter, led by a ... Log in to view full article.

 


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