Dick’s Dives Deep into Foot Locker Plan
Expanding on its Q3 earnings call commentary, DKS management outlined its plan to turn Foot Locker around in a roundtable discussion at Morgan Stanley’s investor conference. Big Foot struggled since the pandemic with poor merchandising, the wrong assortment, and too many SKUs, resulting in 500 to 600 basis points of margin erosion. Dick’s footwear business has been the opposite, getting better allocations as it upgraded its presentation with sit-and-fit footwear decks in legacy stores. That progress has been supercharged by the House of Sport stores in recent years, which put Dick’s ... Log in to view full article.