The wholesale channel reset is nearing completion while GOOS’ “Retail 101” reforms are underway in the rapidly expanded owned-store fleet, the company shared at Goldman Sachs investor conference, alongside the ongoing marketing push and corporate cost reductions. Wholesale revenue has hit its nadir, with growth to come in FY ’25 as undifferentiated retailers are gone and order books have been rationalized among existing partners, aiming for floor space resembling a shop-in-shop compared to product “showing up in the back of the floor with black parkas” and not befitting the brand’s luxury ... Log in to view full article.