Allbirds To Be Acquired by American Exchange Group
The sustainable footwear brand plans to cease operations, selling assets and IP for $39 million to American Exchange Group, joining Ecko, Ed Hardy, Born, and more than a dozen other fashion and consumer products brands in its licensing portfolio. AXNY operates a business model similar to Authentic Brands Group and Iconix, licensing operating partners worldwide to manufacture and sell products under its owned brands. The sale is backed by BIRD’s board and will be submitted to shareholders for a vote, aiming to close by the end of Q2. Proceeds from the ... Log in to view full article.