Speaking at The Big a’s annual general meeting earlier today, CEO Bjorn Gulden said the decision has been made to sell at least part of the remaining Yeezy inventory and donate some or all of the proceeds to charity. Confirming that the current carrying value of leftover stock is about €500 million, and that it would sell for over €1 billion, Gulden said donations would be made to organizations that had been hurt by Kanye West’s anti-Semitic comments. The details are still being worked out, he said.

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