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Article Date: March 2026
Word Count: 878

Adidas Sees Big U.S. Rebound Coming This Year


The Big a’s reported Q4 results were not particularly impressive, but backing out last year’s final Yeezy clearance sales and accounting for the stronger euro improves the picture, giving CEO Bjørn Gulden confidence in high-single-digit growth this year and healthy gains in operating profit, along with a recovery in North America. Net income was €81 million ($94 mm) in the final quarter, up from a $39 million loss, on revenues that inched up 2% to €6,076 million ($7,065 mm) from €5,965 million. As Adidas revealed in its pre-announcement six weeks ago, ... Log in to view full article.

 


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