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Article Date: October 2024
Word Count: 269

Adidas Gets Kudos from S&P on Recent Performance


A stronger-than-expected H1 and shored-up guidance across the P&L for the back half of 2024 prompted S&P Global to revise its outlook for the Three Stripes to stable from negative and reaffirm its A-/A-2 long- and short-term issuer credit ratings. Adidas’ latest guidance update to 10% CC sales growth and about €1.2 billion in operating profit for FY 2024 largely comports with S&P expectations of 9.0% to 9.5% revenue growth compared to its previous assumption of 3.5% to 4.5%. S&P called out performance in footwear and DTC along with a robust ... Log in to view full article.

 


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