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Article Date: April 2024
Word Count: 392

Rocky Brands Posts Profits on Organic Growth

The bottom line swung back to $2,500,000 in profit for the first quarter after last year’s loss of $398,000 as sales ticked up 2% to $112,906,000 over $110,445,000 on a reported basis. Sales were up 9% excluding the Servus brand that was divested in Mar. 2023 and the Canadian distribution model change late last year. Both sides of the P&L outperformed guidance, as 2023’s cost-cutting moves flowed through and opened up reinvestment in advertising.


Wholesale was just south of flat at $79.8 million, with the outdoor category growing double digits as Xtratuf ... Log in to view full article.


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