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Article Date: May 2023
Word Count: 243

Nike Shakes Up Senior Leadership

The Eager Beavertons made a number of changes within their executive ranks aimed at helping the brand build on its current momentum while driving deeper integration across its business. Heidi O’Neill, who is currently president, consumer and marketplace, becomes president, consumer, product and brand, Nike, Inc., overseeing both global brand marketing and global sports marketing. Craig Williams moves from president of the Jordan brand to become president, geographies and marketplace, where he’ll lead Nike’s four geographies across its direct and wholesale businesses as well as supply chain and logistics; and ... Log in to view full article.


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