Skechers and Bass Pro Play on the Big Stage
For the second year in a row, Skechers and Bass Pro were the only industry companies to make buys for the world’s biggest advertising opportunity that was the most-watched broadcast in U.S. history with 123.4 million tuning in. Both companies opted for 30-second spots at Super Bowl LVIII, which were reported to again land in the $7 million range. Mr. T turned up on ... Log in to view full article.