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Article Date: June 2024
Word Count: 149

Foot Locker Relaunches Rewards Program


FL unveiled its new FLX Rewards loyalty program, a key component of its “Lace Up” strategic plan, following its successful pilot in Canada last year which saw higher engagement with first-time redeemers, increased average order values, and higher units per transaction. Foot Locker said 26% of its sales in Q1 were generated through its current loyalty program and it’s aiming for 50% loyalty penetration by ... Log in to view full article.

 


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