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Article Date: November 2020
Word Count: 165

Under Armour Exits University of Cincinnati Early

The company will pay a $9.75 million fee to the school and continued to supply $3.65 million worth of apparel and gear through the end of the school year, to terminate its sponsorship four years early, according to multiple sources. The exit fee will be paid in installments over the next year and a half, with the final payment due by Apr. 1, 2022. The $50 million, 10-year deal was inked in July 2015, at a time when UA was making a serious ... Log in to view full article.


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