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Article Date: March 2021
Word Count: 164

SFIA: Sporting Goods Market Inched Higher Last Year


The pandemic turned the sporting goods industry on its head in 2020, but the final tally was ultimately pretty flat, with total sports equipment, apparel, licensed merchandise and footwear sales up 0.6% from 2019 to $96,493 million, according to the new Manufacturers’ Sales by Category report from the SFIA. The big winner was, of course, home fitness equipment, surging 40.5% led by free weight sales, which more than doubled. Sport equipment sales improved 6.4%, led by golf and watersports (both +19.0%), with ... Log in to view full article.

 


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