Preview - Please log in to view full article.

Article Date: July 2020
Word Count: 111

Nike Debuts New “Rise” Retail Format in Guangzhou


The Eager Beaverton’s opened the first location of its member-first shopping experience in Guangzhou, China, dubbed Rise, with more stores planned to open worldwide in the coming year. Nike shopping app members will get a customized, and mainly touchless, consumer experience throughout the store, and of course, non-members will be encouraged to sign up when ... Log in to view full article.

 


Already a subscriber?

User Name:  

Password:  


Not yet a subscriber?

Try SGI for a month FREE. You’ll get our daily news feed, weekly newsletter, and access to the last two months of SGI articles.

Start a new subscription to SGI, or order any of our other products.