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Article Date: March 2021
Word Count: 93

Dick’s Targets Lululemon with VRST

DKS launched its new upscale men’s private label collection, dubbed VRST, that it said was aimed at capturing the same customer as the lulunatics’ hot selling men’s apparel. Like the retailer’s successful Calia by Carrie Underwood line, VRST will also get its own URL at, as ... Log in to view full article.


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