The cooler maker priced the offering at $32.65, below the closing price of $33.75 of the day before, as its insiders continue to unload shares. In the last 12 months, insiders have purchased 189,746 shares while they have sold 37,584,765 shares, roughly 43% of the total outstanding shares of 86,895,000. Earlier in May, Yeti insiders sold 15 million shares in a secondary. Most of the shares have been sold by P.E. investor Cortec and trusts controlled by the founders, Roy and Ryan Seiders. After the most recent secondary, Cortex will have just 1.2% of the outstanding stock while Roy Seiders ... Log in to view full article.