VF Corp. hired former VP of Nike Direct North America, Nicole Otto, as Global Brand President for The North Face, succeeding the retiring Steve Murray as part of VF’s succession plan. She’ll report to VF chief Steve Rendle, and serve on its executive leadership team. A 16-year Eager Beaverton, Otto was a key architect of the technology platforms underpinning Nike’s Consumer Direct Offense, holding executive roles overseeing EMEA digital, and the ... Log in to view full article.