iFit Buys Women’s Fitness App
iFit Health & Fitness paid about $300 million to acquire Australia-based Sweat, a women’s online fitness platform, according to inside sources cited by the Wall Street Journal. Sweat will continue to be a standalone brand and remain headquartered in Adelaide, iFit said in a release. The move is expected to accelerate Sweat’s expansion, ... Log in to view full article.