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Article Date: June 2020
Word Count: 99

Backcountry Names New CEO, CMO


The online retailer hired retail veteran Melanie Cox after her most recent position as interim CEO at rue21, with stints at Wet Seal, Scoop NYC, and Urban Outfitters before that. She joined the company’s board earlier this year, to advise it on long-term business strategy. In addition, former Burton ... Log in to view full article.

 


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