September 18, 2017 Nike DTC Percentage Has No Stated Goal, But…
The Eager Beavertons, whose DTC business already makes up 28% of their total sales, don’t know how much further that will grow, but their head of DTC, Heidi O’Neill, was recently interviewed at the Code Commerce event and there seems little doubt that the game plan is to see that go much higher. NPD Says Adidas Passed Jordan in U.S.
Its August data finds that Adidas’ share of the U.S. sneaker market has risen to 13% and topped Brand Jordan while still remaining behind Nike. Camping World Holdings Signs-On as MLB Sponsor
Gander Outdoors will be the official outdoor supply company, The House will be the official active sports company, and Overton’s will be the official marine and watersports company of Major League Baseball as part of a multi-year deal between the league and parent Camping World Holdings. Implus Sues over Crease Protector Features
Implus Footcare is suing Shoe Shields saying a crease protector comparison chart that lists features of Implus’ ForceFields and Shoe Shields’ Sneaker Shields is misleading. Sporting Goods Sales Slip Again in August
Adjusted sales for sporting goods/hobby/book and music stores were down 1.4% to $7,079 million in Aug. from $7,177 million, according to Commerce Dept. data. National Park Visits Down 2% in August
National parks had 40,819,585 visitors in Aug., down 2% from 41,860,840 in 2016, but year-to-date visits inched up slightly to 234,190,980 from 233,132,429.
Battenfeld Technologies, the American Outdoor Brands subsidiary, is recalling about 4,700 M&P AR-15 Rifle Lower Parts Kit Complete, item no. 110114, because some of them may have been supplied with an incorrect hammer, which has a potential risk of an unintended discharge. Etcetera: Under Armour, New Balance, Sportsman’s Warehouse
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