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Article Date: September 2021
Word Count: 1149

Nike Cuts Guidance, Predicts Inventory Shortages


The Eager Beavertons conceded that a combination of worsening shipping delays and longer-than-expected factory shutdowns in Vietnam will significantly impact its FY22 expectations, and result in tight inventory at retail for the rest of its fiscal year. But there will be no let up in the Consumer Direct Acceleration strategy, implying that the E.B.s’ wholesale partners will bear the brunt of the shortages. Nike Direct will also feel the impact, and low stock of key items has already limited their ability to meet what is still very strong consumer demand.

 

As we have reported, government mandated shutdowns hit Vietnam and Indonesia ... Log in to view full article.

 


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