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Article Date: September 2020
Word Count: 246

Caleres Battles Back as More Schools Reopen


Caleres said it is seeing some improvement in the seasonally important third quarter in a presentation at the CL King conference, with comp declines tightening to the negative 15% to 20% range. As more school districts shift to in person returns and set definite plans, Back-to-School is extending into October, and some Famous Footwear stores are posting weekly positive comps against what would be the post-Back to School peaks of 2019. In the e-commerce channel, management is looking to capitalize on the 80% increase in new digital customers Famous gained in Q2, driving digital demand to account for 25% of ... Log in to view full article.

 


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