Preview - Please log in to view full article.

Article Date: June 2017
Word Count: 107

Under Armour Launches Custom Shoe Platform


UA ICON, introduced on Under Dog’s web site, allows users to customize Curry 1 basketball shoes, Highlight football cleats, or Clutchfit Force golf shoes with more models to be added this fall. Nike and Adidas already offer customization with NikeID and miadidas, respectively. In UA ICON, a user can upload their own image ... Log in to view full article.

 

Already a subscriber?

User Name:

Password:


Not yet a subscriber?

Try SGI for a month FREE. You’ll get our daily news feed, weekly newsletter, and access to the last two months of SGI articles.

Start a new subscription to SGI, or order any of our other products.