SportChek, Helly Hansen Feature at CTC’s Investor Day
Canadian Tire outlined major omni-channel investments during its 2022 Investor Day, along with plans to grow private label at SportChek and for international expansion at Helly Hansen. The company has earmarked C$3.4 billion in CapEx for the omni-channel boost, including C$2.2 billion for integration of the physical and digital channels, updating 225 Canadian Tire locations, and limited store openings in underserved Ontario and Alberta markets. Fulfillment capability will get a C$675 million infusion, including construction of a 1-million-sq.-ft. Toronto area DC to serve SportChek. Another C$500 million will go to IT modernization. The new integrated buildout, leveraging customer data for ... Log in to view full article.