Shopify, which provides the back-end e-commerce platform for thousands of small and mid-sized companies, is partnering with Chinese retailer JD.com to give its customers the ability to sell in the PRC with minimal friction and start-up costs. JD, which is not related to U.K. retailer JD Sports, counts over 550 million Chinese shoppers and reported 2020 revenue growth of 41% to $114. Unlike is main competitor in the market, retail marketplace Alibaba, JD is primarily a direct retailer.

The partnership promises to get Shopify sellers on JD’s website in three to four weeks, down from about 12 months currently, and offers ... Log in to view full article.