Industry performance is showing some improvement as 56% of companies reported a sequential sales increase for May compared to the prior month, according to survey update conducted by SFIA of 228 vendors, retailers and others. Sales were flat or improved sequentially for 74% of respondents, with 36%, the largest group, reporting a 1-25% sequential gain. Ten percent say that sales are up over 75% month-over-month.

E-commerce was front and center as May online sales were up year-over-year for 51% of brands and 60% reported increased investment in digital platforms, even as they continue to shore up cash. Online sales growth has ... Log in to view full article.