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Article Date: February 2020
Word Count: 135

Rocky Brands Finishes 2019 with Strong Q4


RCKY’s bottom line was up 41% to $5,086,000 from $3,607,000 in the final quarter on 12% higher revenues of $75,341,000 vs. $67,186,000 including 26% higher DTC sales and a 7% improvement from wholesale. Military sales were up 10%, but outdoor footwear sales were soft in Q4 impacted by weather. Gross margin expanded 160 basis points in Q4 on a higher percentage of sales from retail, while SG&A ... Log in to view full article.

 


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