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Article Date: April 2022
Word Count: 845

Lululemon Targets Doubling Revenues by 2026


The lulunatics dubbed their latest strategic plan, Power of Three X2, hoping to build on the success of 2018’s Power of Three roadmap, which saw total sales increase from $3.29 billion to $6.25 billion last year, hitting the $6 billion mark two years ahead of schedule. The new plan sets a revenue target of $12.5 billion by 2026, driven by a doubling of men’s and e-commerce and a quadrupling of international sales. To achieve the top line target, total revenue CAGR will have to average 15%, consisting of men’s at about 20%, women’s up low-double-digits, and accessories up low-teens. Powering ... Log in to view full article.

 


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