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Article Date: June 2020
Word Count: 285

Hanesbrands Sees Changing Consumer Landscape From Pandemic


Consumers will buy more casual apparel, shop more on line and have fewer department stores to visit as a result of the recent Covis-19 crisis, HBI management told the Evercore ISI virtual conference. It also sees a continuing opportunity for its face mask business, which started out as a project to supply the government but is now making its way to consumer channels as wearing masks in public becomes an accepted part of the changed world. The first Hanes branded masks should start appearing this month and next in its regular consumer channels but it also sees a major market ... Log in to view full article.

 


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