GoPro Sees Subscriptions Growing on Strong Hero9 Launch
GPRO said that its subscription service has passed 500,000 members as of the end of the third quarter, and now expects to exceed its year-end target of 600,000 to 700,000 paid subscribers. The gains were driven by Hero9 Black sales, with the majority of buyers purchasing the camera bundled with a one-year subscription. The Hero9 is off to a strong start, the company said, driving a 230% increase in ... Log in to view full article.