GoPro said that rising ASPs and subscription numbers will more than offset a decline in unit sales ahead of new product launches in Q4, in a presentation at the Needham Technology & Media Conference. For Q2, the company is guiding unit sales down 16% while ASP will rise 14% as the company laps a large sell-in of lower-end cameras in the prior year. This year’s focus is on the Hero8 at a more expensive price point. The shift towards higher-end models yielded strong results in Q1, with 92% of units sold in the quarter at MSRP of $400 or higher, ... Log in to view full article.