Once high-flying GoPro will reduce its work force by 20% and cut costs by $100 million this year with another $250 million in non-head count related cost cuts in 2021 as it looks to streamline operations and focus more of its efforts on its growing DTC channel. DTC sales represent more than 20% of sales in Europe and almost 20% of sales in the U.S. and that percentage has continued to grow during the pandemic. While it plans to continue to work with a handful of wholesale accounts in some regions, it made clear its intention to align its overhead ... Log in to view full article.