Columbia Sportswear hired former Nike and Hurley exec, Pri Shumate as chief marketing officer for the Columbia brand.++++Adidas has taken over sponsorship of the Italian Football Federation (FIGC), Reuters reported, succeeding Puma in a four-year deal reported to be worth about €35 million per year.++++Nike inked a deal as kit supplier to the fictional AFC Richmond soccer club featured on Apple ... Log in to view full article.