With the euro appreciating some 20% against the US$ and many of the key brands operating in that currency, the rugged outdoor market was able to eke out just a 1.5% growth rate to $4,590 million from $4,521 million. While the U.S. market showed solid growth of 9% to $2,054 million from $1,890 million, the international market fell 4% to $2,536 million from $2,631 million.

Our annual study of the branded rugged outdoor footwear market, which is conducted together with Sporting Goods Intelligence Europe, is based on public data, input from management and observers’ estimates for a representative sample of outdoor ... Log in to view full article.